by Brenda Tello Horton | Aug 23, 2011 | Business, Customer Service, Entrepreneur, Green Business, Marketing, Sales, Small Business, Training
I recently attended a Spearhead concert produced by Wanderlust in Tahoe, California, and even though I have seen Michael Franti (the lead singer of Spearhead) and his band at least a dozen times, the experience always leaves me inspired. After the concert, I...
by Brenda Tello Horton | Jul 12, 2011 | Blog, Entrepreneur, Marketing, Online Marketing, Small Business, Social Media
Let’s Meetup! If someone had told me five years ago that I would be the organizer of a Meetup group with over 100 members that discusses online business and marketing strategies, I would have told them that they were smoking crack. In case you have never heard...
by Brenda Tello Horton | Jun 13, 2011 | Blog, Business, Entrepreneur, Marketing, Productivity, Small Business
I recently attended a wedding where I sat next to a long-time friend and his two sons. While catching up on our lives, he shared with me that one of his sons was passionate about making short films with his video camera. So later that evening, I asked his son,...
by Brenda Tello Horton | May 3, 2011 | Brand, Customer Service, Entrepreneur, Marketing, Online Marketing, Sales, Small Business, Start-Ups, Training
8 Ways To Capture Mindshare Of Your Target Audience. Savvy marketers know exactly how their target audience makes a buying decision. And when the time comes to purchase, they know how to capture the mindshare of their prospective buyers. In other words, they...
by Brenda Tello Horton | Apr 20, 2011 | Blog, Book Review, Entrepreneur, Marketing, Sales, Small Business
I can usually tell from the first few paragraphs if I am going to like a book by how enchanting it is. Guy Kawasaki (co-founder of Alltop, an online news magazine rack), has consistently enchanted me with his previous books, from “Art Of The Start” to...
by Brenda Tello Horton | Nov 6, 2010 | Action Plans, Blog, Envision Plan Act, Marketing, Online Marketing, Planning, Small Business, Social Media
This is the presentation Brenda gave at the Green Festival – San Francisco on November 6, 2010. Below are links to the resources referenced in the presentation. Let us know what you think by leaving comments below. Click image above or this link to see...
