Incorporating Social Activism into Business While at a fundraiser in San Francisco last week sponsored by Ben and Jerry's Ice-cream company, I had the good fortune of meeting Ben Cohen and Jerry Greenfield, founders of Ben & Jerry's. The growth and success of their small business over the last 32 years is quite extraordinary. What makes their story exceptional and inspiring is how they have cultivated a company culture of fun, transparency, and social activism while growing their business. … [Read more...]