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Dec
21

Tools I Use To Run My Business, Hware LLC.

By Brenda | Blog, Business, Planning, Productivity, Small Business, Training

12 Comments

Nevada County Online - A Meetup Group I started in 2010 for local businesses.

As a software entrepreneur people often ask me for advice on the best online tools to use for their small business. So, here is an extensive list that we (Hware) have compiled to help you get your work done.  Some of the tools we use daily, some a few times a week, some a few times a month, and some a few times a year.   Most of all, we use all these tools for the following reasons: 1. It helps us become more efficient in our workflow. 2. It increases our productivity. 3. It saves us money or … [Read more...]

Nov
09

From Chaos To Clarity

By Brenda | Blog, Entrepreneur, Leadership, Productivity, Small Business, Training

5 Comments

WheatGrassShotBrendaGena

Entrepreneurs have a high threshold for uncertainty and risks. We thrive in chaos and can navigate through a lot of confusion on our way to clarity.  We wouldn’t have our lives any other way. The challenges, the complexity, and the craziness of entrepreneurship are what oftentimes make us feel alive. But there comes a point when we need to move away from chaos and get clear, grounded, and centered. Otherwise, we find ourselves unproductive or wasting time, money, and resources (things small … [Read more...]

Jul
12

Meetup: 4 Reasons Why Meeting People in Person Still Matters.

By Brenda | Blog, Entrepreneur, Marketing, Online Marketing, Small Business, Social Media

1 Comment

Meetup

Let's Meetup! If someone had told me five years ago that I would be the organizer of a Meetup group with over 100 members that discusses online business and marketing strategies, I would have told them that they were smoking crack. In case you have never heard of Meetup.com, it's an online platform to help people organize "in-person" meetings. Prior to Hware (HumanityWare), I was NOT interested in the online world, computers, technology, or any type of geek gadget. I saw them all as … [Read more...]

Jun
13

7 Reasons Why You Should Have More Fun In Your Business.

By Brenda | Blog, Business, Entrepreneur, Marketing, Productivity, Small Business

6 Comments

Thank you Chase for reminding us to always have fun!

I recently attended a wedding where I sat next to a long-time friend and his two sons. While catching up on our lives, he shared with me that one of his sons was passionate about making short films with his video camera. So later that evening, I asked his son, "What do you love about making videos?"  He emphatically answered without any hesitation, "It's fun!" I have often been accused of being a passionate person, so I recognize it immediately when I see it in others and it was clear to me … [Read more...]

May
03

8 Tips On How To Capture The Mindshare Of Buyers?

By Brenda | Brand, Customer Service, Entrepreneur, Marketing, Online Marketing, Sales, Small Business, Start-Ups, Training

3 Comments

8TipsForMindshare

8 Ways To Capture Mindshare Of Your Target Audience. Savvy marketers know exactly how their target audience makes a buying decision. And when the time comes to purchase, they know how to capture the mindshare of their prospective buyers. In other words, they understand that buyers/consumers/people have very busy lives and they don't wake up every morning thinking about you and your business. So, capturing and staying in the forefront of a buyer's mind is critical. So, let's play a short game … [Read more...]

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