Your PLAN must start with a VISION. I stopped by my Realtor friend's office yesterday and she shared with me how she felt overwhelmed with all the social media stuff. She said that she did not understand what the Acid Rain website was all about. I said, "You mean, Active Rain." A social networking site for the real estate community. If I were a grain of sand for everytime someone has said that to me, I'd be a beach. There is so much confusion and curiosity about social media. It is a HUGE … [Read more...]