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Dec
21

Tools I Use To Run My Business, Hware LLC.

By Brenda | Blog, Business, Planning, Productivity, Small Business, Training

12 Comments

Nevada County Online - A Meetup Group I started in 2010 for local businesses.

As a software entrepreneur people often ask me for advice on the best online tools to use for their small business. So, here is an extensive list that we (Hware) have compiled to help you get your work done.  Some of the tools we use daily, some a few times a week, some a few times a month, and some a few times a year.   Most of all, we use all these tools for the following reasons: 1. It helps us become more efficient in our workflow. 2. It increases our productivity. 3. It saves us money or … [Read more...]

Nov
09

From Chaos To Clarity

By Brenda | Blog, Entrepreneur, Leadership, Productivity, Small Business, Training

5 Comments

WheatGrassShotBrendaGena

Entrepreneurs have a high threshold for uncertainty and risks. We thrive in chaos and can navigate through a lot of confusion on our way to clarity.  We wouldn’t have our lives any other way. The challenges, the complexity, and the craziness of entrepreneurship are what oftentimes make us feel alive. But there comes a point when we need to move away from chaos and get clear, grounded, and centered. Otherwise, we find ourselves unproductive or wasting time, money, and resources (things small … [Read more...]

Jun
13

7 Reasons Why You Should Have More Fun In Your Business.

By Brenda | Blog, Business, Entrepreneur, Marketing, Productivity, Small Business

6 Comments

Thank you Chase for reminding us to always have fun!

I recently attended a wedding where I sat next to a long-time friend and his two sons. While catching up on our lives, he shared with me that one of his sons was passionate about making short films with his video camera. So later that evening, I asked his son, "What do you love about making videos?"  He emphatically answered without any hesitation, "It's fun!" I have often been accused of being a passionate person, so I recognize it immediately when I see it in others and it was clear to me … [Read more...]

Jan
19

Do You Over-Complicate Your Business?

By Brenda | Action Plans, Blog, business planning, Entrepreneur, Planning, Productivity, Small Business, Start-Ups, Training

2 Comments

Brenda Horton and Guy Kawasaki at SXSWi 2009

Are You Confusing Your Customers? Oftentimes, as small business owners, we tend to over-complicate things. Too often we make our business much harder than it needs to be for ourselves and our customers. Here's why; "Lots of research in economics and psychology shows that when we know something, it becomes hard for us to imagine not knowing it.  As a result, we become lousy communicators. Think of a lawyer who can't give you a straight, comprehensible answer to a legal question.  His vast … [Read more...]

May
07

Is It A Good Idea To Be Business Partners With Your Spouse?

By Brenda | Blog, Blogging, Business, business planning, Entrepreneur, Planning, Productivity, Small Business, Start-Ups

10 Comments

Chuck and Brenda Horton at Sugar Bowl Ski Resort April 2010

About eighteen months ago, Hware's business model was redesigned and I became a business partner with my spouse, Chuck.  While our business relationship is young, we have nevertheless been together as a couple for nineteen years. Being familiar with each other's idiosyncrasies has prepared me for a journey of perseverance and patience. Let's face it, there is no denying it. It is HARD, especially if you have two people like me and Chuck, who are long-time entrepreneurs; and whom neither one of … [Read more...]

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