How Perseverance Passion and Purpose Got Me To The Top

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Aug 4 4
Yosemite Falls

What Yosemite Falls Taught Me About Business Yes, it was perseverance, passion, and purpose that got me to the top of Yosemite Falls, the tallest waterfall in America.  I recently took a vacation to Yosemite where I hiked 2,700 feet of steep vertical terrain up the Yosemite Falls trail. It was a steep 8 mile and 8 hour round trip hike. The last hour to the Falls was brutally steep. The sun was pounding on my back. My feet were screaming at me and my muscles were beyond tired. To say it was a grind would be an understatement. Did I mention how steep it was? Look, I am not going to tell you « Continue »

How Is Your Company Brand Perceived?

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Jul 24 2
Brand Xsmall

Does Your Target Audience Know Your Brand? Here is a short exercise I often share with my clients about brands: 1. Quickly. Think of a car. What image comes to mind? 2. Quickly. Think of an airline. What company comes to mind? 3. Quickly. Think of a Realtor. Who comes to mind? Whatever answer came to mind is the company that owns your mindshare. The brands that own the largest real estate (mindshare) in your head are the ones that have been most successful in infiltrating your subconscious mind. Now I am no brain research expert, but there have been thousands of studies done that « Continue »

The Top 15 Best Websites for Small Businesses

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Jul 9 10
Summer Drink

Hware's Top Picks: Some Old, Some New, Some May Surprise You. As an online business training and coaching company, people often want to know where we go for our business resources and who we turn to for advice, tips, and strategies.  While we have been offering business and technology consulting services for over 25 years, we believe in the importance of being students of life. That means that we never stop learning. We have a huge library of online resources, personalities, brands, and strategic organizations that we tap into daily and weekly. It was hard to narrow it down, but we finally « Continue »

Green Is So Sexy Down Under

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Apr 21 2
Couture Cottons

Go Green Down Under Earth Day is this week and while the "Green" industry has exploded along with some green washing, there is however the Green Festival that ensures reputable green exhibitors and businesses at their annual conferences. I found such a company a few weeks ago while attending the event in San Francisco. Couture Cottons lingerie --- beautifully designed undies using eco-friendly fabrics. Their tag line is Go Green Down Under. I had the opportunity to meet Sandra Castro Richards, the owner and founder of Couture Cottons, from San Antonio Texas. The more we chatted, the more I « Continue »

Michele Schiro Wins the HP iPAQ Glisten SmartPhone

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Mar 19 1

Thanks to everyone who participated in our HP iPAQ Glisten SmartPhone Give-Away Contest! Congratulations to Michele Schiro for winning! So here are my thoughts on the Glisten. My experience with technology comes from the end-user side. I am also an iPhone and Social Media Power User. Initially, it seems like the iPhone meets the Blackberry. It has a keyboard pad with a touch screen The speaker on the Glisten is much better than the iPhone The AT&T Navigator GPS features were great The quality of the screen was nice Synchronized well with my social networking sites Has a very « Continue »

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