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Feb
21

The Good The Bad The Ugly Of A Software Entrepreneur

By Brenda | Action Plans, ActionPlanr, business planning, Entrepreneur, Goal-Planning, Productivity, Small Business

15 Comments

Breathe

Once a year, I immerse myself in a work-life planning session with my business partner/spouse, Chuck Horton. A few years ago, we fleshed out a new vision for ourselves using our own planning method, Envision Plan Act --- Track and Adapt, which Hware has been using for many years to help clients with their strategic and business planning.  The following is a high level excerpt from that session: The Vision Transition from a consulting-based business model to a software product-based business … [Read more...]

Apr
05

Video Book Review: Poke The Box

By Brenda | Action Plans, Blog, Book Review, Entrepreneur, Small Business, Start-Ups

11 Comments

BookReviewPokeTheBox

Are You Avoiding Failure? I recently finished reading, "Poke The Box" by one of my favorite speakers and authors, Seth Godin and I am very excited to share the highlights with you. Poke The Box is about failing and taking risks. It's about taking initiative and starting something. It's about taking your ideas and turning them into a reality. We live in a society where failing is discouraged. The problem with that mentality is it does not allow for taking risks. Starting a business is … [Read more...]

Feb
03

What Type Of Entrepreneur Are You?

By Brenda | Action Plans, Blog, Entrepreneur, Leadership, Planning, Small Business

2 Comments

Entrepreneur

There Are 3 Type Of Profiles Of Entrepreneurs 1. The Dreamer She loves to stay in dream mode. She lights up when she talks about her idea. As a matter of fact, she has a ton of ideas. She's Debbie Dreamer. She often fantasizes about all the people who will use her products or services. She builds vision boards and has her very own private "dream space." She keeps a journal of her endless ideas. She moves from one idea to another as she quickly becomes bored with them. The thought of sticking … [Read more...]

Jan
27

5 Simple Reasons Why Action-Takers Get No Results

By Brenda | Action Plans, Blog, Business, Entrepreneur, Planning, Small Business

2 Comments

Are Your ACTIONS Taking You Nowhere?

Do you consider yourself an action taker? Are you a "Get 'Er Done" kinda gal? Yes?! Whoa, slow down there Cowgirl. Take your boots off and ponder this for a bit before you lasso your next checklist. As entrepreneurs, we naturally have a lot of energy and we like to expend it on our business.  But, we can waste a lot of time, money, and resources on  accomplishing very little to nothing at all. Here are 5 simple reasons why taking ACTION won't work. 1. You have no clear goal or no goal … [Read more...]

Jan
19

Do You Over-Complicate Your Business?

By Brenda | Action Plans, Blog, business planning, Entrepreneur, Planning, Productivity, Small Business, Start-Ups, Training

2 Comments

Brenda Horton and Guy Kawasaki at SXSWi 2009

Are You Confusing Your Customers? Oftentimes, as small business owners, we tend to over-complicate things. Too often we make our business much harder than it needs to be for ourselves and our customers. Here's why; "Lots of research in economics and psychology shows that when we know something, it becomes hard for us to imagine not knowing it.  As a result, we become lousy communicators. Think of a lawyer who can't give you a straight, comprehensible answer to a legal question.  His vast … [Read more...]

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