CEO of Twitter, Ev Williams & Brenda Tello Horton of Hware at South By Southwest Conference in Austin Tx March 2010

Twitter is the Reason I Fell In Love with Technology

I LOVE smart men! I married one 13 years ago. We’ve been together for almost 20 years now. While at the  South By Southwest Interactive Media conference in Austin Texas, I was surrounded by thousands of cool, smart and geeky men. By far they outnumbered the female attendees. And, being that my husband is also my business partner, I felt right at home networking with these hip, creative, and gadget-loving guys. So naturally, when I saw Ev Williams, CEO of Twitter walking by me on Congress Avenue, it felt effortless for me to introduce myself to him. After all, Twitter is the reason I fell in love with technology, the internet, social media, video blogging, and the online world of social networking.  Prior to Twitter, my usage of the internet involved buying airline tickets a few times a year and an occasional book purchase from Amazon. Okay, I used my computer a bit more than that. The point is that Twitter radically changed the way I interact with technology, my computer, and the internet. One October day in 2008 I attended BizTechDay, a conference in San Francisco and everyone was talking about Twitter, blogging, WordPress, and social media. These buzz words were practically in every conversation during the break-out sessions and lectures. When I heard people talk about how they were experimenting with Twitter to grow their business, I focused in more intently. The ease and simplicity of it immediately intrigued me. Online business networking was something I could definitely wrap my brain around and Twitter seemed to be the technology tool to help me get started.

Top 7 Reasons why I LOVE Twitter

Fast-forward eighteen months later and here I am, a social media power user, small business blogger, technophobe-turned-technolovah! It was great chatting with Ev. I thanked him for bringing Twitter to market. I use it everyday for business and cannot imagine working without it. Here our my TOP 7 reasons why I LOVE Twitter so much:

  1. I can link my favorite blogger’s posts to Twitter and share it with my followers. I use a tool called Twitterfeed
  2. Anyone can easily find me on Twitter and instantly get a sense if they want to follow me or not and vice-versa
  3. Real time updates and trending topics (faster than Google)
  4. Can tweet from my SmartPhone
  5. Share photos
  6. Brevity (only 140 characters)
  7. Have access to brilliant people from all over the world

Twitter is a very powerful tool. It can be used as a marketing tool, a relationship builder, and connector tool. There were business tools before Twitter and there will be business tools after Twitter. Chuck, my biz partner likes to remind me that before Twitter, there were Bulletin Boards. Any Geeks out there remember the Bulletin Boards in the 80s? How about you? If you are a Twitter Lover, what are some of your favorite reasons for using Twitter? How are you using Twitter to grow your business? If you are not using Twitter for business, why not?  Please share your comments. In my next post, I will write about my full experience at South By Southwest.

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